URSULA NICKERSON
210907_WHOOP_LIVE_MASTER_PIC_LOCK_2.3_EJ_conform_v4.00_16_55_14.Still017.png

WHOOP Unlocked

In 2021, WHOOP had a brand new product to launch into the world, the first major update in nearly 2 years. How did we launch it into the world? Well, we decided to host our first ever, virtual event, WHOOP Unlocked. Hosted by founder and CEO Will Ahmed, we created virtual space to make all of the new features come to life. He was joined by special guests like Michael Phelps, Gabby Thomas, Nelly Korda, and more.

Creative Direction: Ursula Nickerson

Agency: Stept Studios & Lockt Editorial

Stage: SV Studios

 
 

In 2021, WHOOP had a brand new product to launch into the world, the first major update in nearly 2 years. How did we launch it into the world? Well, we decided to host our first ever, virtual event, WHOOP Unlocked. Hosted by founder and CEO Will Ahmed, we created virtual space to make all of the new features come to life. He was joined by special guests like Michael Phelps, Gabby Thomas, Nelly Korda, and more.

Creative Direction: Ursula Nickerson
Agency: Stept Studios & Lockt Editorial
Stage: SV Studios