Whoop teamed up with TYR to bring the first-ever smart swimwear to the market. This is the first co-branded Whoop Body collaboration. We worked with Olympic swimmers Lily King and Michael Andrews for the launch of the new suits.
Creative Direction: Ursula Nickerson
Art Direction: Josh Svoboda
TYR Creative Lead: Sunny Olletani
Photographer: Internal TYR team
Edit: Alex Tellez
